Essex Homes builds over 350 homes each year while maintaining their small-town personal touch and strong commitment to values. They focus on energy efficiency to provide homeowners with effective building envelopes that are environmentally friendly.
A new national study of green consumers contradicts several long-held stereotypes about them: The environment is not their top concern, their kids are not influencing them to be green, and while many know what they should do to save the planet, they often don’t do it. As a result, marketing messages aimed at this group often fall on deaf ears. Read on for the top 6 myths of Green Consumers.